Guides

Practical guides on websites,
Google and local business.

Every guide came out of a real client question or a problem we found on a project — which is why they have steps, checklists and examples, rather than marketing fog and invented statistics.

A clipboard with ticked items — a checklist
Before you read on

Five items. Two minutes.

Open your own website on a phone and go through this list. Every item that fails is a reason why somebody calls you — or does not. The guide below works through each of them.

  • A clear offer. The first screen shows what you do, and who for.
  • Contact within reach. A number that dials with one tap on a phone.
  • A mobile version. No pinching to zoom, no dragging left and right.
  • Fast loading. The first screen appears before the person gives up.
  • Google finds you. The site appears when you type your own business name.
Maintenance and business tools

What happens after the site goes live.

The guides are written to be read once and applied the same day — with no theory that never gets used. Each has a short answer at the top, a checklist you can print, and a clear next step.

Not sure where to start

Tell us what you do —
we’ll suggest the first step.

We look at what customers currently see and where it makes sense to start — with no obligation.